Midway Dental Supply partners with Nexus Data Services: 3 takeaways

Farmington Hills, Mich.-based Midway Dental Supply has contracted with Nexus Data Services.

Here's what you need to know:

1. Nexus Data Services will supply Midway Dental Supply with product-level data for the company's marketing materials, in an effort to improve product sales.

2. This partnership will help Midway Dental Supply leverage product data for multiple sales channels, including web and print.

3. Midway Dental Supply will use product and material insights from the program DataEZ, which is one of the solutions Nexus Data Services offers, to create its 2017 catalogue.

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